Additional Experience

Additional Experience

HILL HOLLIDAY CHIEF CREATIVE OFFICER
HIGHLIGHTS //
Oversaw all branding work for franchise clients such as
Dunkin’, Chili’s and Toys R Us, as well as national branding for non-franchise clients Bank of America, Liberty Mutual, Major League Baseball and Bud Light. Agency named ‘Come Back Agency’ of the Year by Adweek.

MCCANN ERICKSON, SAN FRANCISCO CHIEF CREATIVE OFFICER
HIGHLIGHTS //
Oversaw all global branding for Microsoft, including Windows, Office, Servers and Xbox. Agency named ‘Small Agency of the Year’ by Adweek.

MCCANN ERICKSON, DETROIT CHIEF CREATIVE OFFICER
HIGHLIGHTS //
Oversaw all branding for General Motors brands including the Buick Golf Team where he enticed Tiger Woods to drive a Buick as the brands national spokesperson. Additionally, he was responsible for putting one of the first tech companies on the Super Bowl.first DotCom commercial in the SuperBowl with HotJobs.

BBDO, NEW YORK CREATIVE DIRECTOR
HIGHLIGHTS //
Created award winning campaigns for Pizza Hut, FedEx, Doritos, Pepsi and Visa. As well as winning an Emmy for his work on HBO.

SPEAKING ENGAGEMENTS
Kevin has spoken on the topic of brand transformation on panels at Harvard, at Franchisor conferences and other industry events across the country.

Branding for Franchise Companies

Branding for Non-Franchise Companies